Author: Blog Contributor

Styling Tips to ‘Wow’ Spring-Time Home Buyers

Styling Tips to ‘Wow’ Spring-Time Home Buyers
Styling Tips to ‘Wow’ Spring-Time Home Buyers By Patti Stern, PJ & Co. Staging and Interior Decorating The new year and the upcoming spring season brings with it a fresh outlook and new beginnings. What will prospective home buyers be thinking about while searching for their new “happy place”? For sellers preparing their homes to sell this spring, that means engaging buyers by showcasing a warm, welcoming and cheerful property that others can easily envision living in. The following are our spring décor styling tips to help sellers prepare their property to stand out among the sea of new ...
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Stagers Who Stand Ready to Transform Properties

Stagers Who Stand Ready to Transform Properties
Stagers Who Stand Ready to Transform Properties By Audra Slinkey, Home Staging Resource A lot of people don’t realize just how much home stagers do for their clients. Certified professional home stagers are true artists and will go to great lengths to get that “right look,” as well as help seller’s maximize the return impact on the sale of their home. Here are two, behind-the-scenes staging stories that show you how far your home stager will go to GET IT DONE RIGHT… You may have seen this unique residence in your news stream a while back, but did you consider how it got staged?  It is on an i...
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2018 Outdoor Living Trends: Jaw-Dropping Transformations

2018 Outdoor Living Trends: Jaw-Dropping Transformations
2018 Outdoor Living Trends: Jaw-Dropping Transformations By Audra Slinkey, Home Staging Resource Outdoor patio spaces have sure changed in the last few years with the onset of new outdoor materials, furnishings, fixtures, Cantina doors, and the home owner’s desire for more outdoor living and entertaining space.  In fact, according to the 2017 National Association of REALTORS’ Profile of Home Staging report, the desire to see outdoor spaces staged when selling a home was at 63 percent.  It was not even mentioned in the previous survey. This outdoor space total transformation is a great e...
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The Forecast: 2018 Trends in Staging

The Forecast: 2018 Trends in Staging
The Forecast: 2018 Trends in Staging By Mary Purcell, MoneyGeek.com Home staging has gone mainstream and is now widely used to make a home more attractive to potential buyers. According to a 2017 survey by the National Association of REALTORS®, a majority of real estate professionals believe staging increases the sale price of the home anywhere from 1 to 15 percent. But even if it doesn’t increase the value, most agents agree that staging reduces the amount of time the home sits on the market, which is music to any seller’s ears. Not all homes need a dramatic makeover, but most homes will ben...
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Tips on Christmas Decor Home Staging

Tips on Christmas Decor Home Staging
Tips on Christmas Decor Home Staging By Merri Cvetan, guest contributor If you’re staging your home during this time of the year, adding a bit of holiday cheer to your decor can make a big impression on potential buyers. Use these tips to create a simple, polished look that puts your home in its best light this holiday season. Choose the Right Christmas Tree When showing your home, include holiday decor that allows potential buyers to picture themselves in the space. For example, choose a tree that allows other aspects of your home to shine. Your living room or entryway will look bigger if yo...
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Smarten Up Your Showings With Smart Home Technology

Smarten Up Your Showings With Smart Home Technology
Smarten Up Your Showings With Smart Home Technology By Christy Matte, guest contributor Smart homes with security and automation features are becoming a hot trend, and they can be an exciting way to dazzle prospective home buyers (and up your staging efforts to a high-tech level at the same time). But if buyers have never experienced an automated home environment, rattling off a list of features could be meaningless at best, and confusing at worst. Here are some fun ways to show a home with smart features, so the buyers will be wowed and you can clinch the sale. Know What It Is and How It Wor...
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View the Possibilities With Virtual Staging

View the Possibilities With Virtual Staging
View the Possibilities With Virtual Staging By Brian Balduf, VHT Studios Appealing to home buyers is all about making that emotional connection. Smart marketers know emotions trump other factors, especially when you hear buyers say the listing “just feels right.” They may be searching for a new house, but they’re envisioning their next home. Buyers’ emotional experience while home shopping is heightened even more by stunning real estate photography that is the attention-grabber in the age of Facebook, Instagram, Pinterest, YouTube and Houzz. Breathtaking photographs and video stir buyers’ emo...
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4 Home Staging Horror Stories to Haunt You This Halloween

4 Home Staging Horror Stories to Haunt You This Halloween
4 Home Staging Horror Stories to Haunt You This Halloween By Jessica Santina, guest contributor from MoneyGeek.com As little ghosts and ghouls appear on every corner, how about settling in for a few scary stories of home staging horrors? The following tales of botched staging jobs, homeowners from hell, and nightmarish décor will likely give you some real-life shivers. The Scary Screamer Lori Matzke, owner of CenterStageHome.com, is a home staging expert in the Minneapolis area. As a new stager in 1999, she encountered a horrifying homeowner. “Unfortunately, at that time, staging had a reall...
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How to Choose the Right Stain for Hardwood Floors

How to Choose the Right Stain for Hardwood Floors
How to Choose the Right Stain for Hardwood Floors By Glenn Griffin, guest contributor One of the most commonly asked questions people have when restoring their hardwood floors is: “Should I stain my floor?” That question is closely followed by: “What color stain should I choose?” Photo by Delaware Valley Hardwoods Staining your floors is a major decision for three reasons: 1) Your choice will have a substantial impact on the overall look of your home, 2) You will be living with your color choice for a very long time and 3) Once the stain is applied, it’s expensive and time consuming to redo i...
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7 Secrets for Adding a Finishing Touch to Your Staging

7 Secrets for Adding a Finishing Touch to Your Staging
7 Secrets for Adding a Finishing Touch to Your Staging Photo credit: Blinds.com By Katie Laird, guest contributor When staging a home for an open house, you can transform a space from an unimpressive, run-of-the-mill property to one with a “wow” factor. But without a little extra attention to detail, even the most professionally staged homes can leave something to be desired. Don’t let staging efforts go to waste—advise your clients to put the finishing touches on their staged homes, and boost their chances of selling. Here is a list of seven often overlooked finishing touches that can make a...
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